AceJet continues his Friday tradition of showcasing typography from signs, books, produce stickers, etc., that either he or his blog readers find. These image examples are from matchbooks, which essentially became tiny advertisements for products or causes (the one that says "You're no match.....For V.D." is an interesting public awareness slogan). Because there is not much room for illustrations on such small canvasses, the designs really play up contrasting types of fonts (pairing scripts with romans and caps with lower case). I love the flat color and geometric designs. It would be fun to know what types of art/messages matchbooks would have on them now if they were still popular.
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